2019 Attendees

Brian Njagi

Lead Copywriter
KOKO Networks
, Kenya


1.    Prior to being chosen to participate in this program, what did you know or hear about the LIA Creative LIAisons program?
Not much. Mostly because of the great geographical distance I suspect. But I am here now and I will be spreading the glories of LIA to everyone I meet across the 4 corners of my country!
2.    What do you expect to get out of Creative LIAisons? What do you want to get out of Creative LIAisons?
I hope to learn. I want to sip from the many legendary brains there and hopefully, I will be nourished creatively. I am also interested in having a fruitful exchange with my fellow attendees where we can share experiences and have fun together.
3.     If you were to choose what the speakers present, what topics would you choose?
-    What makes a winning campaign?
-    What are the trends to watch out for in 2019?
-    Is there a shortcut to achieving creative excellence?
4.    If you could choose any juror to interview for two minutes, who would it be and why?
I would interview Torsten Hennings. Since radio is still the largest medium in Kenya, I would like to learn from him what can make radio ads I write stand out and make an impact