2019 Attendees

Gonzalo Diaz

McCann Worldgroup
, Chile


1.    Prior to being chosen to participate in this program, what did you know or hear about the LIA Creative LIAisons program?
I had only seen some photos of talks that were given last year at the LIA Creative LIAisons. From there you can see that many global creatives are part of the program and give talks to many new talents.
2.    What do you expect to get out of Creative LIAisons? What do you want to get out of Creative LIAisons?
I hope to find out global thoughts on advertising, and from there learn the greatest lessons that will bring me to the development of my country's brands.
3.    If you were to choose what the speakers present, what topics would you choose?
I would like a presentation on everything behind the development of a great idea, hopefully one known this year. And thus be able to identify all the essentials of the process of this idea.
4.    If you could choose any juror to interview for two minutes, who would it be and why?
I would love to meet Cesar Agost, because I work in Chile and today he runs an agency in the markets of Miami and Mexico. I am interested in knowing the experience the agency has from its origin to the global position it now occupies today.